{"id":39,"date":"2017-01-06T23:13:47","date_gmt":"2017-01-07T04:13:47","guid":{"rendered":"http:\/\/gingermarksbooks.com\/blog\/?p=39"},"modified":"2017-01-07T15:27:40","modified_gmt":"2017-01-07T20:27:40","slug":"and-were-live","status":"publish","type":"post","link":"https:\/\/gingermarksbooks.com\/blog\/?p=39","title":{"rendered":"And We&#8217;re Live"},"content":{"rendered":"<p>Finally after a too long hiatus it&#8217;s time to get back in the swing of things. I am going to share with you at least once per week beginning today!<\/p>\n<p>Over the years I have been building my business of publishing and design and keeping up with the annual <em>Weird &amp; Wacky Holiday Marketing Guide.<\/em> Last year I started offering one free bonus marketing idea on the <a href=\"http:\/\/www.HolidayMarketingGuide.com\">HolidayMarketingGuide.com<\/a> website. I am continuing that tradition this year. I hope you will visit me over there as well.<\/p>\n<p>I am also now on the board of the Florida Authors and Publishers Association FAPA <a href=\"http:\/\/www.myFAPA.org\">www.myFAPA.org<\/a> where I help with the designing and have been a feature speaker and panelist at their annual conference. I indeed have been keeping busy.<\/p>\n<p>This week\u2019s piece of advice is something that I have recently come to embrace.<\/p>\n\r\n\t\t<script>\r\n\tfunction test() {\r\n\t\tvar tweetshare_url = document.getElementById('tweetshare-theme-btn').href;\r\n\t\t window.location = tweetshare_url;\r\n\t}\r\n\t<\/script>\r\n\r\n\t<div class='tweetshare-tweet1 tweetshare_tweetbox' onclick='test()' style='background:# !important;' data-value=39 data-value1=https:\/\/gingermarksbooks.com\/blog\/wp-admin\/admin.php>\r\n\t<div class='default-tweetshare-panels'>\r\n\t<div class='default-tweetshare-panels-body'>\r\n<span style='color:# !important;' class='get_text'>Use the software you have as it was intended to be used.<\/span>\r\n<\/div>\r\n<div class='default-tweetshare-panels-footer'>\r\n\r\n    <a href='' target='_blank' style='padding-left: 15px;color:#000000;'><\/a>\r\n    \r\n    <a href='https:\/\/twitter.com\/intent\/tweet?text=Use%20the%20software%20you%20have%20as%20it%20was%20intended%20to%20be%20used.&amp;via=gmarksfl&amp;related=gmarksfl&amp;url=https:\/\/gingermarksbooks.com\/blog\/?p=39' target='_blank' id='tweetshare-theme-btn' class='' style='color:#;float:right;font-size: 18px;'><i class='fa fa-twitter'><\/i> Click To Tweet<\/a>\r\n<\/div>\r\n<\/div>\r\n\t<\/div>\r\n\r\n\t\n<p>Word is not a formatting or drawing\u00a0program. I have seen it used for those purposes over the years and the results are always tentative at best. Get yourself acquainted with the right software for the right job.<\/p>\n<p>Even creatives get caught in this snare. As an example, Adobe has a host of programs that professionals use incorrectly. Illustrator is not a photo manipulation or layout program, and is Photoshop is not a drawing or formatting program. To use InDesign for photo manipulation or drawing does you and your clients a disservice. Therefore, if you have not been using your software as it was intended I highly recommend that this year you change that bad habit!<\/p>\n<p>That&#8217;s all for now. See you on the web. To an awesome 2017!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Finally after a too long hiatus it&#8217;s time to get back in the swing of things. I am going to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[16,15],"tags":[],"_links":{"self":[{"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/39"}],"collection":[{"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=39"}],"version-history":[{"count":9,"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/39\/revisions"}],"predecessor-version":[{"id":49,"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=\/wp\/v2\/posts\/39\/revisions\/49"}],"wp:attachment":[{"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=39"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=39"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gingermarksbooks.com\/blog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=39"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}